Duo Lingo: A case Study
A fast-growing
demand for learning new languages has resulted from globalisation. Alongside, the development of Artificial Intelligence (AI), and Gamification has
given rise to a number of Adaptive Language Applications. Duolingo is a free language learning app with 300 million users
worldwide claiming to be based on scientific studies. In 2020, Duolingo was worth $160 million more users signed on for the
premium app, which attracts them with new features such as Bots. It all began with Hacker and Von Ahn reading
“a pile of books on language instruction, including Spanish for
Dummies”, and “building crude basic courses for English speakers to learn
Spanish and German”. Apparently, they googled the” 3,000 most commonly used
words in each language, translated them into English and used the words to
compose simple sentences; then they wrote an algorithm that would spit out
lessons that included prompts for sentence translation, listening, writing and
speaking” (cited in Adams, 2019). Today, Duolingo claims to be “The world’s
best way to learn Language”:
This investigation is interested with the adaptation of
gamification, adaptive pedagogy and language acquisition theories to Duolingo. With
such big claim and so little evidence, we shoudl be sceptical
of the power and effectiveness of gamification pedagogy in Duolingo. In their critical
analysis of the politics of gamification, Tullock et al. (2018) show that game-based
learning such as Duolingo are “inextricably linked to the logics of choice,
agency and autonomy so central to neoliberalism contemporary learning paradigm.
Although it might seem exaggerated, gamification is not a neutral choice but rather
an ideological one, itself the product of neoliberal education. Duolingo has
moved into the majority of L2 classrooms (Second Language Learning) but the
logics behind which aspect of gamification we choose to focus on speaks for
themselves: We research whether gamification increases learning and motivation
but we do not ask evidence as for how and when gamification pedagogy is
actually successful in conjunction with adaptive technologies such as AI
powered apps as Duolingo.
While there is
evidence that Duolingo increases motivation, many are sceptical of its
effectiveness in producing long-term and culturally meaningful learning. In
some instances, Duolingo might even encourage learners to overestimate their
language skills. The use of AI powered adaptative technology has also
implications for learning design. How do we cater for Adaptive Learning
Environment that is gamified? What are the adaptive learning models, and
their focus? Finally, what are the challenges
for students of L2 in a gamified adaptative AI powered language classroom? We
see a movement toward the gamification of language learning where AI is at the
core. But in investigating Duolingo, we find it comes less from education than
market theory and neoliberal education paradigm (Hartley, 2007; Tullock et al. 2018).
For this reason, gamified
apps such as Duolingo are no longer
neutral but rather politically charged.



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